Banana Republic (featuring Nate Berkus & boyfriend Jeremiah Brent)
The advertising game has been changing over the last two decades but with marriage equality being addressed by the US Supreme Court this spring, marketing everything from train travel wedding rings to the LGBT community is here to stay. You may have seen a lot of these ads but I did a little round-up to check out how the advertising community, which loves to push buttons, is addressing our ever-changing, inclusive world. These aren’t PSAs, but rather this diverse group has money to spend and these advertisers want it. Social change brought on by, among other factors, commerce.
JC Penney (not always positively received, “One Million Moms” boycotted Penneys after this ran)
Ray Ban
Gap
Givenchy
Target
Cororan Real Estate
Urbo
Tiffany (this real-life couple was the first same sex ad in the company’s history)
Amtrack
Antonio Federici (this ad was banned in the UK)
Chevy
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